Elevate any Employer Brand to new heights with our category leading approach.
Register for Employer Branding Managment course
Self-Paced Course
with Certification
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Access to full course material
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2 webinar recordings
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9 months on-demand access
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EBA Team Support
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Final Project Assignment & Feedback from the EBA Team
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Certification & Diploma
Full price: 995 EUR
Spring sale: 845 EUR
The course prices do not include VAT, per Swedish legislation, 25% VAT will be added to the course price. Direct access to the course is only available for credit card
payments (within 24 hours after payment). For invoices requests, please expect your invoice within a week. You will get access to the course once the invoice is paid.
Gain a competitive advantage
Access unique insights into the practical and strategic aspects of Employer Branding, all based on our leading methodology and global expertise.
Develop a toolkit that will last a lifetime
Work through all components of strategic employer brand management. This actionable approach backed by key frameworks and case studies can always be resused, no matter what stage you are at.
Who is this online course for?
It doesn’t matter whether your company is a small business or a large multinational corporation. The skills you’ll learn can be applied to any situation where you have to attract the right talent to your organization. Learn the right way to do Employer Branding.
This course is great for:​
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Employer Brand Managers/ Specialists
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Talent Acquisition Managers/ Directors
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Marketing & Communications Managers
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HR Generalists & HR Managers
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People & Culture Managers
"Having gone through the Employer Branding Academy journey, not only did I learn how to craft an attractive, distinctive, credible and sustainable EVP, I became a much better storyteller and I was largely inspired by the best-in-class and relevant examples sourced by Universum from all around the world."
Ricky Cheung,
Corporate Director, Talent Acquisition, Rosewood Hotel Group
Course Description
The learning journey takes you through our "9-step model." This structured approach carefully encapsulates the key actions required to build or optimize any employer branding strategy.
No matter which stage you are at, you can identify what steps you need to prioritize, pinpoint elements that may need to be revisited or added, and get instructions on how to be more data-driven.
Below you can explore the 4 modules of our online course.
Duration:
Online self-paced
20-25 hours (based on alumni feedback)
Audience:
Professionals with basic understanding or experience of Employer Branding
Contents:
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4 modules
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1.5 hours on-demand videos
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2 recorded webinars OR 4 live group calls
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40+ downloadable resources (optional reading)
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20 real case studies
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10+ templates
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10 self-check quizzes
WHY EMPLOYER BRANDING?
This module will give you an understanding of the value of Employer Branding and the key steps you need to take to establish a robust foundation for your Employer Brand strategy.
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Understand the value of Employer Branding
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Identify the talent your organization needs to succeed
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Review the current status of your Employer Brand
How does the certification work?
The final project is where you will apply what you have learnt by putting together a case based on your organization! We will provide you with some topics and ideas to choose from. This is a brilliant opportunity to identify something that you need to do in your organization, and create an actionable idea and plan!
The EBA team will review your project upon submission and provide you with some feedback and tips. Also, if it meets the final project requirements you will receive your digital diploma! If anything is missing, we will give you some pointers to help you cross the finish line!